Archive for January, 2009
Kindle may have a run for its money.
We have written several blogs about the popular Kindle from Amazon and how it could potentially replace traditional books (as well as similar devices). We here at Editorial Campana, being a book publishing company and all, try to keep up with the latest literary technology and news. Recently we stumbled across a new program that may have Kindle beat. And it’s not the only one. This new program/device/technology is called eReader. It is part of the iPhone’s application store (it is also available for many other portable devices and computers). So how does it work?
Like Kindle, you go to the eReader website and search for a book that you would like to add to your iPhone. Once you do this, you can download the book (after buying it) and then add it to your “bookshelf.” You can do this all wirelessly or you can add the book to your computer to have a much larger screen. Kindle has a similar feature that allows you to upload a book wirelessly, but here’s the catch- you have to buy Kindle for $359! The iPhone and other cell phones are much cheaper. The application is free unless you buy the pro. Looks like eReader has you beat here Kindle.
This application for your iPhone comes with a lot of great features. You can go to any page very easily and save your progress in case you need to come back to your book later. The settings section allows you to change the font size and style, change the way the pages turn (to give it amore realistic feeling), and change the screen color (black/white or reverse). And just like with the iPhone you can change from portrait to landscape depending on what you like better.
Sounds like this free application does it all. It has a very easy user interface and if you go to the website, they say they are always working on updates to make the application even better. Probably the best feature is that since this is a wireless device, it works on the 3G network or any Wi-Fi network so that you can always access your bookshelf. The only downside may be getting the books. With the computer you just go to eReader.com and purchase the book that you want. After you have bought it you can use the iPhone to update your bookshelf with your new content. We haven’t figured out how to do this on the iPhone yet (aside from the quick link to the eReader site), so we are not so sure that you can do that. As long as you have access to a computer though, your bookshelf is your mobile library. The application also works with Fictionwise and manybooks.net. There is the ability to import books from other sites, but the featured ones are easy and convienent.
Another downside that we found was that the books were pricey for digital content as oppose to Kindle editions. For example the new Dean Koontz book, “The Good Guy,” cost about $5 for the Kindle edition whereas the eReader edition cost about regular price (about $8). The eReader does provide a program that allows you to get a discount of 15%. This program is known as the eReader Rewards program. So although the books may cost more, if you are an avid book reader, earning points will be quick and you will se significant discounts shortly thereafter.
As more people are turning towards digital books, it looks like there are many more options now than just Kindle and the Sony device. We think it’s great that the iPhone has this application because aside from having to shell out more money and carry another device, the features are great and you will always have it with. Did we mention that the iPhone is much smaller than the Kindle?
Here is the tv ad that showed the world that the iPhone was launching into the digital reading device realm:
Add comment January 31, 2009
Books and Newspapers not playing very nice- Not in Washington at least.
If you live in Washington and read the Washington Post, you might notice something different with the Sunday edition. It’s Book World (a book review section of the newspaper) is moving and being integrated into the newspaper instead of having its own section. The Post launched Book World in the 1960s, folded it as a separate section in 1973 and was reviewed in the early 1980s. Instead book reviews will be found in the outlook section of the newspaper on Sundays, and in the style and arts section during the week. As well, Style will have a daily Book World review and touch upon literature and publishing topics. The section will also house interviews and profiles of authors more prominently than in the past. So ends another chapter in book review history.
Book World, aside from the book review section in the NY Times was one of the last standing book review only sections found in a newspaper across the country. Why has the newspaper decided to make this change? In a nutshell, advertising decreased making the section no longer practical:
The last “issue” of Book World is scheduled to be between February 15-22. It will continue to be published online as an independent section. When rumors arose that the section would be turning it’s last page, many signed a petition in hopes of bringing back the section. The Book World section, as many suggested, honored books and highlighted their significance simply by having a section to itself. Although the attempts to keep Book World alive failed, many were happy that section would at the very least be available on the internet.
Yet there are some who are saying that like other media that gets support, so should book review sections in newspapers:
Despite the state of the economy, should newspapers be subsidized in order to make sure sections are kept in print? As he states, the book industry is suffering dramatically right now, and this change could have even more negative implications. If there is no book review section to inform the public about must-reads and new books, how are they to know about them (especially if they do not have access to the internet)?
Luckily, the NY Times still has it’s own section for book reviews. This change by the Washington Post makes the NY Times Sunday section the largest:
Unless you live in NY, it may be harder to find book reviews in your favorite newspaper (or any newspaper).
Add comment January 29, 2009
Fiction reading revitalized.
With the increase in technological advancements, it’s hard to imagine that reading would be rising in popularity. Maybe not quite as it was in 1982, but a turn for the better at the very least.
According to the new finding, the National Endowment for The Arts both men and women are reading more, young adults reading rose about 21%, and Hispanic’s were found to have the highest reading increase among ethnic groups- over 20%. This comes at a crucial time when many bookstores are fearing the worst with the condition of the economy. There may be hope after all. Although the same study found that roughly 15% are reading online, the fact that reading (in fiction, novels, and short stories) is on the rise may help to increase profits for publishers, authors, and even bookstores.
As you can see from the chart on the right, since 1982, reading took a heavy hit up until 2002. This finding may have also helped support why reading scores were decreasing within the same group. So what caused the jump to 50.2%?
The answer might surprise you.
Reading seems to be an outlet for positive activities. Maybe some good has come out of the state the economy is in and the fact that “bad” news seems to be abundant. People need a way to feel good about themselves. By reading, people feel smart, journey to far off places, and get a sense of accomplishment when turning that last page. This is what people need right now, when everything else seems to be chaotic.
Yet we must keep in mind that even though reading is on the rise, it is still not at all where it used to be. We need to find a way to get back to the day when people read and over read. Despite technology- in fact technology should be helping with devices such as the kindle, reading needs to become more of a norm.
Even if this finding is due to the fact that books such as “Twilight,” “The Lord of the Rings, and other popular titles have hit the hearts of young readers, maybe authors are finally getting to their public. A book needs to be fun and interesting if it is going to be read for pleasure.
Editorial Campana and Campanita books publish a variety of books, in English and Spanish. We are doing our part to make sure that reading continues to rise. If you are an avid reader or just love to read, please check out our books- they are sure to keep you entertained are a great read.
Add comment January 15, 2009
A Caribbean Journey Praise…
We just received this email from a very loyal fan (THANK YOU):
“Hi everyone,
A friend of mine just gave my little nieces a really good book and I want to recommend it to everybody as the perfect Holiday gift. And, if you are from the Caribbean, or live in the Caribbean and have children, this book is a MUST. I wish it had been around when I was growing up in St Thomas, Virgin Islands.
The name is A Caribbean Journey from A to Y (read and discover what happened to the Z). It’s the best Caribbean children’sbook I hav e ever read. It’s beautiful to look at with great drawings and the text is smart and funny, and teaches facts about the islands, but in a fun way. The name of about every island is in it, the flags, a map, and it makes you feel good to be a Caribbean person.
I am so pleased that this book is out, I bought five copies for some friends, and I am getting more for Christmas. You don’t even have to be a child to enjoy it.
I can’t praise this book enough. Finally somebody wrote a children’s book for Caribbean children that will make them happy, will teach them and will make them proud of their heritage (read what the author did to the Z to understand what I mean), and it is a book of quality not some little flimsy paperback. Hardcover, 64 pages in full color and it’s 19.95 (cheaper on Amazon.com). A bargain for such a nice book.
You will agree with me when you see it. I bought it at Amazon.com [can also be bought through Editorial Campana] but I wish every island bookstore had it. We got to spread the word because this book should be known and should be in our libraries and schools.”
A Caribbean Journey from A to Y
(Read and discover what happened to the Z)
By Mario Picayo
Find more great titles available from Editorial Campana
Add comment January 9, 2009
Glitz and glamour is less than normal for publishing.
As we continue to see the effects of the economy, 2009 is staying consistent with the lack of spending. What once was in the New York publishing world, has come to a halt and is seeing a new makeover (and not for the better). Publishers once lived in a world where champagne was plenty, limousines were the norm, and places hard to pronounce was the native tongue. Yet with the recession, layoffs and a decrease in publishing is setting the stage for cutbacks in the way publishers celebrate.
The numbers explain why parties once plentiful are now small in number:
With these numbers and with more people turning towards newer (and less-expensive) means of reading, the publishing world is trying to keep up. However, with the economy the way that it is, the best way to keep up is simply to cut back. Many have considered publishers and the likes to have expensive taste- eating that is. Fancy restaurants are now less visited and what is becoming normal are telephone meetings or meeting over pizza and beer.
Aside from fancy parties and places, other aspects in the publishing world are being reviewed. Cash advances for authors (which for a while were increasing) are now being reconsidered. David Rosenthal, publisher of Simon & Schuster, states that:
Some say there is a silver lining here though: since there are fewer books being sold, maybe less books should be published to help make up for lost profits. This is especially true when it comes to booksellers. “They need to have some sense of what is going on in the country and what the readers are really looking for,” stated Vivien Jennings, owner of Rainy Day Books, an independent. bookstore in Fairway, Kan. Booksellers won’t want to be overstocked with merchandise that is not going to sell. If more books are published and sent to a store, then the store is left with the item. To do what with them?
The store is left with no choice but to return the books to the publishers, which in turn, decreases profit even more. Reducing the price on books (even more) that are returned might seem like a good idea to help boost sales, but many publishers argue that in a time where the economy is the way that it is, this may not have the outcome we would hope for. Returned merchandise, for the most part, is already slashed or offered at a great discount. All this brings back memories of the great depression, in which practices were created in order to promote bookstores to take in more copies of books.
Just like the phrase, “History always repeats itself”, many see this trend as simply that. Michael Korda, former editor in chief of Simon & Schuster, saw this in the 70’s and even cutback on his habits. In the end, “everybody went back to doing what they were doing before.” Will that statement hold true for 2009?
Add comment January 6, 2009
Google brings life back to lost books.
Using Google’s book search, you can search for a book, read details, and in many cases, read several pages of the book. This is a remarkable tool for those looking for hard to find titles and for just about any book lover. Until recently this book search was limited to books that are still published. However, what about books that are no longer published? These books may still be under copyright yet are no longer in print, making it difficult for the public to get their hands on them. Until now.
This applies to currently in-print books. A settlement that took place in October, may breathe life back into many books that are no longer in-print. The settlement would allow for a greater collection of books to be searchable and read using Google’s book search- including many that are still under copyright. As well, this settlement would allow authors and publishers (as well as google) to make profit from digital versions of books:
How does all this connect to books that are no longer in print but are still under copyright? This settlement could allow out-of-print books to be born anew in digital format and at the same time allow authors to make money from titles that have been out-of-print for years. Currently, Google has scanned roughly 7 million books into digital format. Books that have been long out of reach (but not forgotten) may soon be available simply by doing a Google book search. Losing the traditional book format, these books will be available online for readers. This method may even help increase revenue due to the fact that the publishing cost will be eliminated.
This all sounds great. Readers will be able to get their hands (or eyes) on out-of-print books: “ Google users will have an unprecedented ability to search (for free) and access (for a fee) books that formerly lived only in university libraries.” Authors and publishers will make a profit, and Google will continue to provide a wonderful service. Even the settlement itself seemed to allow a peaceful disagreement:
Some, librarians in particular, did express fears that as this service grows, Goggle may end up increasing subscription fees. Although there are other services available, none provide the assortment of books allowed by Google. Ever since Microsoft closed it’s doors on a similar book program, Google currently monopolizes the digital book search world.
Revenues generated from Google book search, may be small but are still noticeable.
It might take a while before an author with an out-of-print book notices any sort of profit. Yet there is still another service that this settlement will allow. Maybe it’s not so much the monetary aspect that will make this service so remarkable, but the cultural impact it will have. As this new service continues and expands, hopefully many titles, especially out-of-print Spanish titles will become accessible to those seeking to open a book that no longer exists.
Add comment January 5, 2009


