Category: humor


Dec. 10, 2008- Thousands of copies of Campanita Book’s A Caribbean Journey from A to Y(read and discover what happened to the Z) were distributed to the children of the United States Virgin Islands this week by the First Lady of the Territory, Cecile de Jongh, by Santa Claus himself, and by many helping elves.

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The gift is extra special because A Caribbean Journey from A to Y (Read and Discover What Happened to the Z) was turned into a Special Edition just for this event!!!

 

The preface by de Jongh reads:
It is my great honor as First Lady of the United States Virgin Islands to join Mario Picayo and his many readers worldwide in celebrating the proud cultures of the Caribbean. A Caribbean Journey from A to Y is a wonderful expression of the diversity of the Caribbean peoples and their lifestyles. It takes us on a journey through the islands of the region and shares important and interesting facts about each location.

As you turn the pages, you will discover the many special places, foods, and experiences of the Caribbean. Truly a treasure all on its own, this delightful book is a journey to places near and far that we can all enjoy. It is a reminder of our shared ancestry and celebrates the similarities and differences of each of the islands and their people. Perhaps what we learn the most from this wonderful book is that we are all God’s children, each of us brothers and sisters in paradise.

As a Virgin Islander and as a passionate advocate for children and literacy, I am proud to join you on this educational journey through the Caribbean. Enjoy!

 

Go to EditorialCampana.com to read the press release. You can also go to The St.Thomas Source to read the article in it’s original format, written by Molly Morris.

There is still time to give one of Campanita’s books (or all of them) as a Holiday present!!!

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Remember the book, “Goodnight Moon?” Written by Margaret Wise Brown and illustrated by Clement Hurd in 1947, this book has become a bedtime classic for parents and children alike. It seems that the book has grown up… now known as “Goodnight Bush.” Or has it?

Actually, this new book is somewhat of a parody on the 1947 classic. Sure they share the same cover color scheme, and you may notice that there is similar language. After that though, the books prove to be two different pieces of literature. Clever tactic though to get people interested in this book isn’t it? “ I thought it was brilliant,” said Mr. Shandler (Little, Brown editor in chief), whose company also published the parody “Yiddish With Dick and Jane.”

This strategy may not be as smart as one would think. For example, as the article states, the parody, “Yiddish With Dick and Jane,” brought about questions and a lawsuit regarding trademark and copyright infringement. This parody-based book became quite popular and has even landed a space on youtube:

The author of this new book, “Goodnight Bush,” is hoping that the “fair use”  doctrine, will keep controversy at bay.

The publisher of “Goodnight Bush” is counting on the fair use doctrine, which allows limited amounts of copyrighted material to be used without permission. “Parody as fair use is a developing area of the law,” said Pamela Golinski, an entertainment lawyer in New York, “and as a result, whether a given parody merits the shield of the fair use doctrine is a complex question.”

Does it seem right that to some extent, some material may be reproduced to create a different version- thus creating a new book? It would seem hard to believe that a children’s classic bedtime story could be turned into a piece of literature with characters such as Osama bin Laden and George Bush filling the pages. Although such copyright and trademark questions have arisen before, we should be asking ourselves at what point do we use clever marketing strategies to promote books. Does “Goodnight Bush” cross the line? Should clearly adult books be allowed to parody children’s books?

The Very Smart Cat continues to work on her book (with help from Mario Picayo). She has been busy going around Catskill asking local businesses to advertise. She has had roughly 18 businesses decide to advertise (so far). This project, inspired by Mario’s daughter, Cristina Friedman-PIcayo, gives a more realistic feeling. As you will discover when you read this funny piece of children’s literature, there are three pages dedicated to classifieds (one ad that even puts the Very Smart Cat up for adoption- free!).

Besides making the book realistic, the concept behind this project is as follows: “The “ads” will be a permanent part of the book, so your “ad” will be seen locally, nationally and internationally for years to come!” Mario, his wife Carla, and Cristina went to local businesses in the Catskill area and asked if they would be interested in being a part of Catskill literary history by having an “ad” in the newest children’s book from Campanita Books titled A Very Smart Cat/ Una gata muy inteligente. The outcome was what we hoped. 

Mario is currently working with illustrator Yolanda V. Fondura to have the businesses ad’s inserted into the classifieds. When you read the book and see these ads, it will be as though you were looking at a real classified section. People will see that the very smart cat is is based on real life, They can even visit the businesses that are advertised in the book. This is where the book becomes interactive.

Besides the book being based on a real cat, that was rescued by animal lover Cristina and besides the fact that the farm is real, people will have the ability to visit many of the stores that the cat and Cristina have visited. Some of the stores that have decided to advertise in the book are located in Woodstock and Saugerties, NY. That is how successful this project was.

We’ll keep you updated (we are currently working on promoting the well being of cats around the nation with this book). June is national Adopt a Cat month. This book hopes to make people more aware of cats, the need to respect them, and to have fun while reading a wonderful book.

Just how real does the picture from the book look like the actual farm, Willow Bark Farms?

And don’t forget about the Very Smart Cat…

Here’s where the Smart Cat has been recently- busy enjoying the second cat-n-around art festival We are still trying to finish the book, but it looks as though at the moment the very smart cat is too busy looking at all the pretty cats now on display in Catskill, NY. Come join her and all the excitement….

 

I can has cheezburger?!?