Category: publishing


There are thousands of magazines out there, ranging from animal care to zoos. Magazines can be informative or they can be an easy fun read for someone who doesn’t have time to read a whole newspaper. Most people buy or subscribe to a magazine that they relate to, such as an outdoors-savvy person would subscribe/read Outdoors. Yet what happens if on the off chance you wanted to make your own magazine that specifically targeted what you like- say books you enjoy? Who knows, maybe this will help spark the creation of an Editorial Campana magazine as well as a Campanita Magazine.

It used to be that you could create a magazine, but at a high cost. If you wanted to print your own magazine, the cost could start at about $2,000 dollars. That’s a lot of money for a magazine that probably wont get the same wide-spread attention as Maxium or People Magazine. But there is a light at the end of the tunnel. H.P. has created a new web-based service that will lower the price of creating a magazine. MagCloud, as the new service is called, “hopes to make it easier and cheaper to crank out a magazine than running photocopies at the local copy shop.” How is this possible you ask? According to the company, by charging about 20 cents per page (which is paid by ONLY when the customer orders a copy) magazines can be created for roughly $50.

This new program may help revolutionize the magizine industry. At a time when magazines are begining to decline due to the Internet and the abundance of free material.

It is not clear how big a market there is for small runs of narrow-interest magazines when so much information is available free on the Internet. So far, users of the service, which is still in a testing phase, have produced close to 300 magazines, including publications on paintings by Mormon artists, the history of aerospace, food photography and improving your personal brand in a digital age.

For now it looks as though the magizine still has a function in our society. Magazines serve as a great outlet, especially for small companies and organizations looking to expand their visibilty (whether within the community or around the world). Programs such as MagCloud could help companies and organizations improve thie popularity while at the same time saving money (which is something that everybody is thinking about first).

H.P. understands that this new printing format may NOT work. The point is to see what type of mrket there is for personalized magazines. If there is none, H.P. plans to simply move on to another  type of media.

Editorial Campana is pleased to announce another event!!

Monday March 16th, 4:00-5:15 p.m. This event is bilingual English/Spanish B.M.C.C. (Borough of Manhattan Community College): Room: S-605. Reading and conversation with Sonia Rivera Valdés (Casa de las Américas Award winner) author of Stories of Little Women and Grown-Up Girls (Historias de mujeres grandes y Chiquitas)

For more information please visit Editorial Campana or the BMCC website. Also look for future events hosted by Editorial Campana!

“We had a room with some books but nobody ever went in there.” This is a quote from Alan Cohen, P.S. 69’s principal. Imagine being a student in NYC and not having access to a proper library? Many students in low income communities face this issue daily. Rooms that are dedicated to being libraries, are often  found bare and deserted due to low or no funding and lack of materials- mainly books. With the economy tumbling and still uncertain, many budgets for NYC public schools have put Libraries at the bottom of the list. It seems there just isn’t enough money to support a program that is so essential to students.

There may be hope! A foundation known as the Robin Hood Foundation is looking to change the direction and image of many poverty stricken NYC public schools. The foundation over the past nine years has been:

 “dedicated to fighting poverty in New York City, and the city’s schools administration have built, with the help of private donors, libraries in 62 schools in low-income neighborhoods.”

The Foundation has had such success that many of the libraries that have been built in these schools have been adorned by murals from famous artists. These libraries and pictures have transformed schools that once seemed headed in a one way direction with the students having no choice but to follow the same dooming direction.

Another example of this transformation is Public School 47, located in the Soundview section of the Bronx. The school is in need of space. So much so that the gym has been transformed into classrooms and administrative offices have been created from bathrooms. Yet with the help of the Robin Hood Foundation, the school now seems to have a promising future- thanks to the addition of the new library located on the second floor. The room is described as expanding in a somewhat magical way. Above all, the new library (home to roughly 7,000 books) is the first “proper” library that the school has had in many years. All thanks to the Robin Hood Foundation.

Please visit their site to learn more information about how their program works and how their efforts have helped to keep literature within the NYC public school system. Foundations such as this one and books such as A Very Smart Cat/ Una Gata Muy Inteligente, My Brain Won’t Float Away/ Mi Cerebro no Va a Salir Flotando, and A Caribbean Journey from A to Y (Read and Discover What Happened to the Z) aim to improve and inspire reading among young students and children.

“Small Press Month is a nationwide celebration highlighting the valuable work produced by independent publishers. Held annually in March, Small Press Month raises awareness about the need for broader venues of literary expression. From March 1st-31st, independent, literary events will take place from coast-to-coast, showcasing some of the most diverse, exciting, and significant voices being published today.” [More info…]

For more information please click on the picture above and do your part to support small and independent publishers!

Editorial Campana is pleased to announce the first event for MARCH 2009.  In Celebration of International Women’s Month with Margarita DragoJacqueline Herranz BrooksSonia Rivera Valdés(Casa de las Américas Award winner) and  Paquita Suárez Coalla.  The authors will read from their new works and chat with the audience. The event will take place Thursday March 5th, 8:00 p.m. at Librería Caliope, NY. PLease visit editorialcampana.com for more information and for directions.

 

 

As you all know by now, Kindle, the famous revolutionary reading device from from Amazon, has had a make-over. Amazon is happy to announce the Kindle 2. Although still the same price of 359, the Kindle 2 offers a bunch of new features. If you read our blog, “Reading on the go,” or anywhere else on the web, you already know about the new features. We won’t get too in depth on them.

The one feature that stands out that amazon is hyping up is called WHISPERSYNC. This feature allows “readers to begin a book on one Kindle and continue, at the same point in the text, on another Kindle or a mobile phone.” Amazon hopes that this will make consumers more attracted to Kindle than other reading devices on the market. In short, Amazon is trying to make the KIndle the standard in digital reading devices. What the iPod did for music, Kindle hopes to do for books.

picture-1How will the Kindle 2 hold up? This seems a risky step for Amazon with the condition of the economy and the fact that there are many cheaper reading devices currently on the market. However, with cheaper prices for e-books, Amazon hopes to increase sales in the digital book realm. Since traditional book sales have dropped, digital books have started to show higher sales in the last year and are increasing at a steady (and possibly alarming) rate.

Amazon generally charges $9.99 for the digital versions of best sellers, although many publishers still sell the digital content to Amazon for the same price that they sell physical books. That means that for now, Amazon is taking a loss or making a small margin on the sale of some e-books.

Depending on how you look at it, Kindle is either good or bad. You may be able to get a copy of Editorial Campana’s book at a cheaper rate by buying the Kindle edition, but at what cost?

For those of you who have a Kindle (older version and Kindle 2), how has the device changed your reading habits- if at all?

Related article from the NY Times.

We have written several blogs about the popular Kindle from Amazon and how it could potentially replace traditional books (as well as similar devices). We here at Editorial Campana, being a book publishing company and all, try to keep up with the latest literary technology and news. Recently we stumbled across a new program that may have Kindle beat. And it’s not the only one. This new program/device/technology is called eReader. It is part of the iPhone’s application store (it is also available for many other portable devices and computers). So how does it work?

Like Kindle, you go to the eReader website and search for a book that you would like to add to your iPhone. Once you do this, you can download the book (after buying it) and then add it to your “bookshelf.” You can do this all wirelessly or you can add the book to your computer to have a much larger screen. Kindle has a similar feature that allows you to upload a book wirelessly, but here’s the catch- you have to buy Kindle for $359! The iPhone and other cell phones are much cheaper. The application is free unless you buy the pro. Looks like eReader has you beat here Kindle.

picture-11This application for your iPhone comes with a lot of great features. You can go to any page very easily and save your progress in case you need to come back to your book later. The settings section allows you to change the font size and style, change the way the pages turn (to give it amore realistic feeling), and change the screen color (black/white or reverse). And just like with the iPhone you can change from portrait to landscape depending on what you like better.

Sounds like this free application does it all. It has a very easy user interface and if you go to the website, they say they are always working on updates to make the application even better. Probably the best feature is that since this is a wireless device, it works on the 3G network or any Wi-Fi network so that you can always access your bookshelf. The only downside may be getting the books. With the computer you just go to eReader.com and purchase the book that you want. After you have bought it you can use the iPhone to update your bookshelf with your new content. We haven’t figured out how to do this on the iPhone yet (aside from the quick link to the eReader site), so we are not so sure that you can do that. As long as you have access to a computer though, your bookshelf is your mobile library. The application also works with Fictionwise and manybooks.net. There is the ability to import books from other sites, but the featured ones are easy and convienent. 

Another downside that we found was that the books were pricey for digital content as oppose to Kindle editions. For example the new Dean Koontz book, “The Good Guy,” cost about $5 for the Kindle edition whereas the eReader edition cost about regular price (about $8). The eReader does provide a program that allows you to get a discount of 15%. This program is known as the eReader Rewards program. So although the books may cost more, if you are an avid book reader, earning points will be quick and you will se significant discounts shortly thereafter. 

As more people are turning towards digital books, it looks like there are many more options now than just Kindle and the Sony device. We think it’s great that the iPhone has this application because aside from having to shell out more money and carry another device, the features are great and you will always have it with. Did we mention that the iPhone is much smaller than the Kindle?

Here is the tv ad that showed the world that the iPhone was launching into the digital reading device realm:

If you live in Washington and read the Washington Post, you might notice something different with the Sunday edition. It’s Book World (a book review section of the newspaper) is moving and being integrated into the newspaper instead of having its own section. The Post launched Book World in the 1960s, folded it as a separate section in 1973 and was reviewed in the early 1980s.   Instead book reviews will be found in the outlook section of the newspaper on Sundays, and in the style and arts section during the week.  As well, Style will have a daily Book World review and touch upon literature and publishing topics. The section will also house interviews and profiles of authors more prominently than in the past. So ends another chapter in book review history.

The Washington Post has decided to shutter the print version of Book World, its Sunday stand-alone book review section, and shift reviews to space inside two other sections of the paper.

Book World, aside from the book review section in the NY Times was one of the last standing book review only sections found in a newspaper across the country. Why has the newspaper decided to make this change? In a nutshell, advertising decreased making the section no longer practical:

“The advertising in Book World didn’t justify the amount of space that we dedicated each week to books coverage,” [stated] Marcus Brauchli, executive editor of The Post, in a phone interview.

The last “issue” of Book World is scheduled to be between February 15-22. It will continue to be published online as an independent section. When rumors arose that the section would be turning it’s last page, many signed a petition in hopes of bringing back the section. The Book World section, as many suggested, honored books and highlighted their significance simply by having a section to itself. Although the attempts to keep Book World alive failed, many were happy that section would at the very least be available on the internet.

Yet there are some who are saying that like other media that gets support, so should book review sections in newspapers:

Douglas Brinkley, the historian, suggested that the book industry and book reviews deserved some kind of public bailout. “I think that just like public television — I think book review sections almost need to get subsidized to keep the intellectual life in America alive,” Mr. Brinkley said. “So if we can do that for radio, and we could do it for television, why can’t we do it for the book industry, which is terribly suffering right now?”

Despite the state of the economy, should newspapers be subsidized in order to make sure sections are kept in print? As he states, the book industry is suffering dramatically right now, and this change could have even more negative implications. If there is no book review section to inform the public about must-reads and new books, how are they to know about them (especially if they do not have access to the internet)?

Luckily, the NY Times still has it’s own section for book reviews. This change by the Washington Post makes the NY Times Sunday section the largest:

publishing at least 24 and as many as 30 or more pages a week with a staff of 15 and contributions from dozens of freelance reviewers. In addition to being included in the Sunday paper, the Book Review is sold as a separate section to 23,500 subscribers. An additional 4,200 copies of the section are sold in bookstores across the country.

Unless you live in NY, it may be harder to find book reviews in your favorite newspaper (or any newspaper).

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Will talk to the public and present three copies of his book to the National Library, including a Special Edition courtesy of the First Lady of the US Virgin Islands.

 

New York resident, Caribbean author Mario Picayo will present his children’s book A Caribbean Journey from A to Y (Read and Discover What Happened to the Z) and talk to the audience this Friday at 12:30 PM as part of the events celebrating the re-opening of the National Library. At 10 AM, during the opening ceremonies, Mr. Picayo will present three signed copies of the popular book to the library, including one copy of a Special Edition made exclusively for the United States Virgin Islands. The copy arrives courtesy of the First Lady of the US Virgin Islands, Cecile de Jongh as a gift to the children of Barbados. Mrs. De Jongh is a well-known literacy advocate. Several copies of A Caribbean Journey have also been purchased by the Library and will be available to its patrons and its many branches.

A Caribbean Journey from A to Y has been a commercial and critical success.  Dominican writer Silvio Torres-Saillant (An intellectual history of the Caribbean) wrote, “The images and the words combine to disrupt many of the visual and discursive stereotypes that often recur in representations of the Caribbean. I can think of no better book for children to begin the lifelong adventure of knowing the Caribbean”.  Glen “Kwabena” Davis, Director of the US Virgin IslandsEducation Department’s Culture Division, said “Mario Picayo’s A Caribbean Journey from A to Y is a book sure to motivate kids to read it over and over. The illustrations and the artistic appeal of the book make it really stand out among other children’s books.”          

Published at the end of 2007, The 64 page, hardcover, fully illustrated book has gather steam with each passing month, selling over 10,000 copies in December 2008 and becoming an Americas Award Commended Title. 

The back cover describes it as a “fun and educational journey through the Caribbean Islands, one letter at a time! From Aruba to Trinidad and from avocado to yam, the reader learns the names of many of the islands, plus fascinating facts about them.  A Caribbean astronaut? From which island? An island with over 300 rivers? Seals in our tropical waters?  And wait until you see what happened to the Z”.

Mr. Picayo is making his visit to Barbados onboard the Norwegian Gem as part of a multi-island presentation tour.  “He wants to introduce the book personally, to each Caribbean island where it is sold, or will be sold”, according to McKinley Matteson, Assistant Manager at Campanita Books, publisher of A Caribbean Journey.

On Wednesday Picayo will be visiting his old home, St Thomas, Virgin Islands to receive the Special Edition of the book destined for the National Library from the hands of First Lady de Jongh.  On Thursday he will visit Antigua,and make the book officially available on the island. Mario will also speak at the Island Academy, a private school, and by invitation of the Ministry of Education at a primary public school.  Later in the afternoon he will visit the Antigua Public Library to present copies of his book, and of other titles published by Editorial Campana to Ms. Dorothea Nelson, Chief Librarian.  

Meet the author, and take a first look at the Caribbean Journey from A to Y (Read and Discover What Happened to the Z) at 12:30 at the National Library Service’s new Independence Square Headquarters.

For further information please call the National Library Services at 246-435-3371 or visit www.Editorialcampana.com to read the full press release.

 

Campanita Books is happy to announce that A Caribbean Journey from A to Y (Read and Discover What Happened to the Z) Sold over 10,000 copies in December, and was selected as a  2008 Americas Award Commended Title.
 What’s so Special about this ABC? Read the following selected Reviews and Comments:

“This very original alphabet book gives brief descriptions of many aspects of the geography, animal species and history of the Caribbean. Even though a reader might consider an alphabet book as appropriate only for beginner readers, this one has so much information and poetic language, that older, more mature children will benefit from the information conveyed. Colorful and detailed naïve illustrations accompany the text. The best part of the book is finding out what the Z means to the Caribbean”. (gr K-4)
— 2008 Americas Award Commended Title

“A Caribbean Journey from A to Y, written by Mario Picayo and illustrated by Earleen Greiswold, describes insular portions of the Caribbean region in a manner that truly teaches and delights the child reader for whom the book is intended. Told as an account of the letters of the alphabet, the verbal side of the story engagingly caters to the child’s curiosity offering invaluable information about the flora, the fauna, the landscape, and the human populations of the region. Picayo delivers historical details throughout with beautiful simplicity, as in the explanation of “what happened to Z,” which alerts readers to the slavery period and the presence of Africans in the cultures of the region. With equal command of well chosen details, Griswold’s visual side of the story of Caribbean Journey from A to Y depicts the rural, the urban, the past, the present, tradition, and change without resorting to binaries, while giving women their due at the center of life in the Caribbean and suggesting the region’s racial and cultural diversity. The images and the words combine to disrupt many of the visual and discursive stereotypes that often recur in representations of the Caribbean. I can think of no better book for children to begin the life-long adventure of knowing the Caribbean”.
–Silvio Torres-Saillant. Author of An Intellectual History of the Caribbean

“Mr. Picayo, from his personal experiences, has compiled a fascinating collection of historical and natural facts.
All young people in our islands and elsewhere, would gain immense knowledge and enjoyment from the lively narrative and brilliant illustrations. A Caribbean Journey should be on everyone’s reading list.”  
–Prof. Roy L. Schneider, M.D., Former Governor, United States Virgin Islands

“Mario Picayo’s A Caribbean Journey from A to Y is a book sure to motivate kids to read it over and over. The illustrations and the artistic appeal of the book make it really stand out among other children’s books.”
–Glenn “Kwabena” Davis, Director of the V.I. Education Dept’s Culture Division

“From a Caribbean perspective, this book is relevant to children living in the Caribbean and also to those children living outside the region. A Caribbean Journey is a must have in every library, and great learning tool in which a person of any age could pick up and learn a thing or two.”
–Myron Jackson, Executive Director of the Virgin Islands Cultural Heritage Institute

“ A simple search in the Internet will tell us that few ABC book about the Caribbean exists. Another, more complex search allows us to see that these kinds of texts usually are limited to the normal experiences of a traditional US or European child. A Caribbean Journey from A to Y (Read and Discover What Happened to the Z), published by Campanita Books is an alternative to bigger publishers that don’t yet know the market or tastes of Latino and West Indian families nor take them into account in their marketing. This book is a learning experience on many levels, in terms of text and illustrations. The simple name of an island is made into new and valuable information to add to children’s vocabulary when we discover that “St.” means saint and that there is a big island that an astronaut comes from. In the illustrations we see people of all colours and sizes, carrying out different activities that are particular to the Caribbean. These are today’s natives, past natives, tourists and dozens of starting points for lessons on history, science music and vocabulary. But a child isn’t given a book only because of the lessons we can get them to learn. A book is an object that activates the imagination and transports them to other worlds. For a nine year old child, like mine, a book has to provide just the right details to fire his desires and passion. It could be the birds or the iguanas, the flags, the volcanoes the indigenous people or the yachts. A Caribbean Journey from A to Y (Read and Discover What Happened to the Z) has all of these and more. It’s written to entertain and educate and to leave us with more questions to answer. At the end, the Z surprises us with an invitation to make a leap across the Atlantic and continue the journey”.
–- Tanya Torres is a Puerto Rican artist, cultural activist and writer who lives in New York. In 2002 she was selected as one of the 50 Women of the Year by El Diario/La Prensa, New York’s oldest and most read Spanish language newspaper.

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A Caribbean Journey from A to Y (Read and Discover What Happened to the Z) 
ISBN: 978‐0‐9725611‐8‐1 Format: Hardcover Price: $19.95 Number of pages: 64  
Available at your favorite bookseller,
including Barnes & Noble and Amazon.com.